一般分類:
     
    Strategy: Theory and Practice...
    編/著者: Stewart Clegg
    出版日期:2011-01-27
    ISBN:9781849201520
    參考分類(CAT):
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    優惠價:95折,1815

    定價:  $1911 

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    內容簡介
    Written by a team of leading academics with international renown, this textbook is an invaluable guide through all of the core elements of your strategic management course while encouraging you to challenge conventional thinking about the field.

    The book is underpinned by the premise that strategic management is an important social practice in organizations and society alike. Regarding strategy as the prime means through which organizations produce rationality, the book engages with the philosophical underpinnings of strategy, as well as providing detailed coverage of the practical implications of strategy tools in the real world. The authors provide a coherent and engaging overview of the established 'classics' of strategic management, while taking an exciting and innovative approach to contemporary issues such as: behavioural decision making, power and politics, ethics and globalisation. Key features of the text are:- A unique critical perspective which encourages you to reflect on the strategy process and strategic decision making - Mini-cases and questions for reflection throughout the chapters allow you to relate topics to your own experience- Key terms are defined in the margins and appear in a glossary at the end of the book to help you learn and remember important terminology and concepts- End of chapter web exercises, international case studies and questions make great in class exercises for lecturers and help student's consolidate their knowledge- A comprehensive companion website offering a lecturers' guide, video cases, podcasts and full text journal articles/ca!